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Differentiated Customer Experience: Easier Said

Posted on: April 4th, 2016 by:
Blog Categories: Text Analytics Industry Insights & Innovation

Differentiated Customer Experience Differentiated customer experience (CX) is a deceptively challenging goal shared by growing numbers of companies. In a recent presentation on Digital Marketing Trends by Mike Corak to the Cincinnati AMA, we heard a lot of valuable insights, but one statistic in particular caught our attention.  On slide 36 in his presentation, Mike… Read More »

Network In the Field with Ascribe

Posted on: February 15th, 2016 by:
Blog Categories: Announcements & Updates

Network in the Field with Ascribe There is no better place to network in the field and to learn alongside our customers, partners and peers than at Industry Conferences. We believe it is critical to share and to hear key trends, make new connections and reinforce existing ones. Our history in the Market Research industry… Read More »

Gary Zucker, Denver Office, Joins Ascribe

Posted on: February 3rd, 2016 by:
Blog Categories: Announcements & Updates

Gary Zucker, Denver Office, Joins Ascribe Ascribe continues to expand, as we welcome our newest business development executive, Gary Zucker. Gary starts on February 15th based in Denver, and will serve Corporate Customers in the Western Region of the United States. In his new role as Vice President, Gary will support continued growth and help more customers… Read More »

2016 Predictions: Demand for Text Analytics 

Posted on: January 26th, 2016 by:
Blog Categories: Text Analytics Industry Insights & Innovation

2016 Predictions Reveal Undercurrent of Demand for Text Analytics  January is the month for prediction, and there is no shortage of future gazing in the Market Research and Customer Insights industry.  Like you, we’ve been reading and reviewing, and we noticed an interesting trend within the predictions – demand for text analytics. Let’s take a… Read More »

User Experience and Customer-Driven Innovation

Posted on: January 13th, 2016 by:
Blog Categories: Text Analytics Industry Insights & Innovation

The momentum established in the past year will continue to propel our investments and efforts in 2016. Armed with actionable feedback from our customers and users, we are looking forward to additional Customer-Driven Innovation and User Experience upgrades in the coming year. We are fortunate to have a Development team that leads the industry in… Read More »

Customer Insights, Innovation & User Experience in 2015

Posted on: January 6th, 2016 by:
Blog Categories: Text Analytics Industry Insights & Innovation

Customer Insights Drive Innovation and User Experience Upgrades As we begin a new year, I would like to share some thoughts on the year we just finished, and the value generated from actionable customer insights as we “walked our talk” with an intensive review of user feedback. First, a note about our core accomplishments with customers… Read More »

Ascribe Adds New Business Development Executive, Chicago Office

Posted on: December 10th, 2015 by:
Blog Categories: Announcements & Updates

Ascribe Welcomes Mary Ellen Cunningham Ascribe continues to expand, as we welcome our newest business development executive, Mary Ellen Cunningham.  Mary Ellen will be based in Chicago starting on January 4th, and will serve Corporate Customers in the Central Region of the United States. In her new role as Enterprise Account Manager, Mary Ellen will support… Read More »

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