Uncover Themes, Concepts and Sentiment Automatically


Quickly uncover key themes and opinions with highly customizable and feature-rich text analysis tool that categorizes large amounts of verbatim comments.


Open-ended survey responses and verbatim comments from surveys, emails, call centers, social media, etc.

  • Advertising Copy Tests
  • Concept & Innovation Idea Testing
  • Net Promoter Score (NPS) Studies
  • Customer Satisfaction Studies
  • Employee Engagement Surveys
  • Voice of the Customer (VoC) Research
  • Tracking Studies
  • Innovation Research

One-time or Ongoing studies

Experienced users

  • Customer Experience Leaders
  • Market Research Professionals
  • Human Resource Professionals
  • Data Scientists and Data Analysts


  • Instant Dashboard of Concepts and Sentiment
  • Fully automated
  • Uses advanced Natural Language Processing (NLP)
  • Can be integrated with structured data
  • Translates multiple languages
  • Automatic Import and Export from any source
  • Visualize Data with Ascribe Illustrator